Srithai Superware

Supercharging Online Sales

Challenge.

Srithai Superware, a leading manufacturer of household products in Thailand, faced a challenge in maximizing their online sales potential. While they had established Facebook, Shopee Mall, and Laz Mall presences, their online presence lacked strategic direction and engaging content, hindering conversion rates.

Approach.

To address this challenge, Srithai Superware partnered with onepoint618, a digital marketing and branding agency, to revitalize their online sales channels and drive significant growth.

  • Optimizing Online Storefronts:
    • Compelling Product Presentation: onepoint618 conducted professional product photography to create high-quality packshots for each Srithai Superware product across all platforms. This ensured clear and visually appealing product representation, vital for online sales.
    • Enhanced Product Descriptions: Engaging and informative product descriptions were crafted, highlighting features, benefits, and use cases for each item. This improved customer understanding and facilitated informed purchasing decisions.
    • Streamlined User Experience: onepoint618 analyzed user behavior and optimized product page layouts and navigation for user-friendliness. This streamlined the online shopping experience and encouraged seamless conversions.
  • Social Media Content Strategy:
    • Targeted Content Creation: onepoint618 developed captivating social media content tailored to each platform’s audience and functionalities. This included product tutorials, recipe ideas, lifestyle inspiration, and interactive contests to generate excitement and brand interaction.
    • Building Brand Community: Engaging social media conversations were fostered by responding to comments and inquiries promptly, building a sense of community and brand loyalty amongst customers.
  • Data-Driven Analysis and Optimization:
    • Performance Monitoring: onepoint618 continuously monitored and analyzed campaign performance across Facebook, Shopee Mall, and Laz Mall. This included metrics like click-through rates, conversion rates, and customer engagement.
    • Data-Driven Adjustments: Based on the analysis, onepoint618 fine-tuned content strategies, ad targeting, and platform optimization to maximize ROI and continuously improve sales performance.

Result.

By implementing a comprehensive online sales strategy with onepoint618, Srithai Superware successfully revitalized their online presence, achieving significant sales growth and building a stronger brand connection with customers in the ever-evolving e-commerce landscape.

engagement increase
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online visitor increase in 1st month
0 %
sales volume continued to increase
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